Electronics giant Samsung East Africa has opened a new store at the Mirage Tower in Westlands in line with the company’s effort to expand its retail network.
Samsung’s 27th outlet will showcase a variety of the brand’s products including washing machines and air conditioners.
The new store will exclusively stock Samsung consumer electronics to give clients a chance to explore new innovations.
“Samsung Electronics is committed to giving its consumers the best. This ultra-modern store will showcase our product portfolio which includes QLED TVs, twin cooling refrigerators, washing machines, microwave ovens and our recently introduced HotBlast™ technology as well as air conditioners,” said Head of Consumer Electronics Samuel Odhiambo.
“Our consumers visiting the store will also have a chance to interact with our innovations which have embraced connectivity and convergence.”
Samsung currently serves Kenya and the larger East African market through shipment of finished electronic products, including laptops, refrigerators, television sets and printers.
In March the firm launched its latest phone models (S9 and the S9 Plus) which retail at Sh84,999 and Sh94,499 respectively. Samsung also unveiled a smart van service to offer repair and support services to S9 and S9 Plus customers within Nairobi.