Imaging Technology Company, Canon Raises Funds to Support Two Educational Programmes in the Middle East and Africa

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Canon, a provider of imaging technologies and services, has raised AED 250,000 (over $68,000) to support two educational programmes, one in the Middle East and a second in Africa. The funds were raised through sponsors, and the general public who participated in a fundraising event dubbed the ‘Canon Day of Giving’, which was recently held at Zaabeel Park in partnership with Dubai Cares.

Canon Day of Giving, which was entirely man-powered by Canon employees, attracted 1,200 visitors from across the UAE who supported the fundraising by purchasing coupon booklets to participate in the event’s activities which included a Talent Show, gaming tents with prizes, a kids’ play area, Canon’s own Creative Park arts and crafts station, as well as a Canon Academy Workshop. The event also held raffle draws for a variety of valuable prizes granted by the event’s sponsors and partners.

“We set a target and we achieved it together. I am grateful for all the visitors and families who came to participate to support this initiative; their kindness is immeasurable,” said Mai Youssef, Corporate Communications and Marketing Services Director for Canon Middle East, Canon Central and North Africa.

“At Canon we believe in the philosophy of ‘Kyosei,’ which means living and working together for the common good, and this was duly demonstrated by the community during the event,” Youseff continued.

“Supporting education and personal development initiatives is at the core of Canon’s work in the communities in which we operate. Our aim through this initiative in partnership with Dubai Cares, is to give as many children as possible the opportunity to exercise their right to receive quality education at an early age and to nurture their love of learning through to adulthood. Canon will continue to promote educational initiatives in the region to support the growth and development of the next generation of professionals, educators, leaders, scientists, engineers, artists, and more,” added Youssef.

Speaking about the success of the Canon Giving Day, Tariq Al Gurg, Chief Executive Officer at Dubai Cares, said his organisation was grateful for Canon and members of the UAE community for their generous contribution aimed at supporting the Dubai Cares’ mission.

“We hope that this joint initiative will be a step towards improving access to and quality of education for thousands of children in the Middle East and Africa. We look forward to building on our mutual ambition to support underprivileged children and young people to realize their full potential and shape the development of their communities,” he added.

In Africa, the funds raised will support an Enhanced Early Years Pre-Service Teacher Training programme in Ghana for the duration of three years. The demand for qualified teachers is increasing across Ghana as enrolment rises, and teachers represent a vital link to improving the quality of education provided to children. The programme will upgrade existing kindergarten classrooms through training and learning resources to support the teachers to deliver higher quality, fact-based learning in the classroom.

In the Middle East, the funds raised will support a two-year Early Childhood Development programme in Jordan aimed at Syrian refugees.

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