African operations helped boost Huawei’s sales in 2018

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Huawei, a Chinese multinational telecommunications equipment and consumer electronics manufacturer, said its  Europe Middle East and Africa (EMEA) operations grew sales faster than any other region in 2018.

Huawei earned 204.5 billion yuan in revenue from the EMEA region in 2018, up 24.3 percent from 2017. The company noted that the rise is as a result of high-end and mid-range smartphones, overall market share gains in smartphones, “and the accelerated pace of digital transformation in our enterprise business”.

The development also helped the company’s revenue by 19.5 percent to 721.2 billion yuan, while net profit was up 25.1 percent at 59.3-billion yuan.

In October 2018, the Head of Huawei’s devices business in South Africa, Zhao Likun, said the company was building two distribution warehouses and a research & development lab in South Africa, as part of its ambition to be the biggest seller of high-end smartphones in the country by the end of 2019.

At the time, Huawei ranked third in South Africa, behind Samsung and Apple, in terms of sales of smartphones priced at $600 or more.

Huawei faces disruption in a number of key markets, with the United States advocating that countries block it from supplying infrastructure for 5G networks partly on security concerns.

Huawei rotating chair, Guo Ping said “the easiest way to bring down a fortress is to attack it from within and the easiest way to reinforce it is from outside. Moving forward, we will do everything we can to shake off outside distractions, improve management, and make progress towards our strategic goals”.


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