Kenya-based Tusker Mattresses, a leading local retailer, is set to host an exclusive foodstuff mega sale across its branch network.
The mid-month sale, which features discounts valued at more than Ksh100 million (about $1 million), has been designed to celebrate Tuskys customers for their continued support and will precede the firm’s annual mega sale that is scheduled for launch next week.
Next weekend, Tusker Mattresses will also be launching the firm’s annual mega sale scheduled to run from 20th July to 10th September 2018.
Dubbed the Big Five Mega Sale, the shopping festival next week will feature high-value items such as washing machines, cookers, TVs, furniture among others on offer for up to 50% discounts.
Speaking when he announced the ‘Tuskys Big Five’ foodstuff sale, Tusker Mattresses Group CEO Dan Githua said the customer reward programme this weekend- organized in conjunction with the firm’s- suppliers, will cover a range of food items including cooking oils, rice, wheat and maize flour, as well as meat products.
“These five food items account for up to 40% of our customers’ shopping basket and discounting them aggressively is but one of our initiatives to extend value for money and gratitude to our loyal customers,” Githua said.
This year, Tusker Mattresses is pursuing a corporate strategy guided by a clear vision to become the country’s leading regional retailer.
Githua noted that the firm is relying heavily on enhanced supplier partnerships, human resource development initiatives and extensive information technology adoption to guarantee a superior customer experience.