Globacom Nigeria reveals strategic plans to revolutionise the telecoms industry

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Globacom Nigeria Limited announced it has mapped out plans that would help position the Nigerian economy on the right digital path. The company hopes these plans would also enable the telecom company to rival its many competitors.

Globacom’s top executives, who unveiled the plans at an event in Lagos, said some innovations have been put in place by the company to revolutionise the industry in 2019. The innovations include, among other things, the use of Artificial Intelligence to deepen Glo customers’ user experience.

The telecoms company will launch an Artificial Intelligence platform which will directly interact with customers, whilst helping them with any kind of assistance. These include helping customers to choose the right data plan and call credit, as well as help resolve other issues such as balance enquiry/Value Added Service (VAS). The service will be available 24/7.

There are currently no telecoms company in the country that makes use of Artificial Intelligence for customer care. However Globacom has its job cut out for it as it battles the likes of MTN Nigeria, Airtel, and 9Mobile for market dominance.

Globacom also recently announced that it would be spending several billions of naira toward the development of its 4G network across the country. The move became imperative as a way of accommodating increased traffic on the network which has been caused by new users on the network.

Since its emergence on the Nigerian telecommunications scene in 2004, the company has been engaged in fierce competition with MTN Nigeria and the others, as they battle for the position of telco king.


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